Royal Canin
Overview
As a leader in the pet food industry, Royal Canin sought a solution to enhance its data-driven decision-making processes. To address this need, we developed a two-phase dashboard that would strengthen the brand’s internal communication and support the marketing team’s requirements. With a user-friendly design and a robust technical foundation, this project aimed to improve operational efficiency and optimize business processes.
Dashboard Design and Development
Royal Canin approached us with the need for a dashboard that would facilitate data-driven decision-making. The primary challenges included creating tailored solutions for different target audiences and ensuring a user-friendly experience.
Designed for large displays in the brand's Turkey office, the dashboards aimed to present real-time data effectively and promote transparent communication within the team. Ensuring readability and clarity on these large-screen solutions was a critical requirement.
The marketing team’s dashboard was specifically designed to track campaign performance, facilitate strategic decision-making, and optimize marketing activities. With an intuitive interface, the team could analyze data quickly and efficiently.
The Royal Canin dashboard project was completed successfully, effectively addressing two distinct needs.
Data Visualization and User Experience
The dashboards employed data visualization techniques to help Royal Canin teams easily interpret complex datasets. With a clean and modern design language, this data was presented through a sleek interface.
Real-Time Data Integration
Both dashboards provided instant access to the most up-to-date information through real-time data integration. This feature accelerated decision-making processes within teams and enhanced operational efficiency.
Interactive Design Process
Prototypes were utilized throughout the project to test the design in advance. User feedback guided the development process, ensuring the best possible outcomes regarding aesthetics and functionality.
Project Team
This project was executed by a dedicated team of one project manager, two UX/UI designers, and two developers. The entire team collaborated effectively to ensure the final product met the highest standards.
2024
In conclusion, the Royal Canin dashboard project has significantly improved the brand’s data-driven business processes, ensuring operational efficiency and transparency while enabling teams to make faster and more informed decisions.
