Hops London
Low-Code Website
Hops London Hair Salon partnered with us to build a distinctive digital presence that reflects its modern identity and strengthens its connection with its audience. The goal was to create a website that supports brand positioning while delivering a clear and engaging user experience.
UX/UI Research and Design
Webflow
Hotjar
Google Analytics
SASS
Figma
GSAP
Challange
The main challenge was designing a website that feels visually strong without sacrificing usability. The platform needed to align with the brand’s bold visual language while remaining intuitive, functional, and easy to navigate across devices.
approach
We approached the project with a focus on brand expression and clarity. A minimal black-and-white visual system was developed to reflect the salon’s identity, while content structure and interactions were designed to support smooth navigation and effortless exploration.
The website was built on Webflow, allowing for flexibility, performance, and easy content management.
Result
The final website delivers a clean, contemporary experience that strengthens Hops London’s digital presence. The refined visual language, combined with a smooth and responsive interface, positions the brand confidently in a competitive market and supports its long-term digital growth.
